WHAT WE DO:
We deliver group workshops and 1:2:1 training on all aspects of PR and digital communication.
Are you new to digital and want to get the basics right? Or do you want to take full advantage of the tools out there? We can help…
All of our sessions are completely flexible, and can be provided on or off-site.
We start by finding out what you want to achieve from the training and we create a session that answers all of your questions (and more). This is the type of training that we can provide…
TYPES OF TRAINING
Consulting / Strategy Development
We work with both the private and public sector to define & shape strategies on ways to communicate better with their audiences, using appropriate platforms.
Digital & Social Media
You may be new to social media or advanced, either personally or professionally. We can provide you with the best approaches, leaving you feeling confident to tackle your campaigns.
Our hands-on video skills for smartphones workshop is highly popular, as we show you how to shoot and edit video content for the web, in a cost effective way.
How to Handle a Media Crisis / Masterclass
Of course, no one wants a crisis, but they do happen. And more often than not, you will be judged on how you dealt with the crisis rather than the crisis itself. The EFFECTIVE team has substantial experience of how the media, in particular, works and thinks during a crisis. We use this knowledge to advise clients on how to plan and manage the communications around a crisis, working to ensure that their reputation is protected as best as possible.
Senior Executive Mentoring
Our one-to-one sessions are ideal for those wanting to understand digital and social media to save time, helping you to monitor your brand online and implement it into a wider organisation’s strategy.